Mapping the Moment: How Heatmaps and Dwell Zones Drive Better Events
Great events aren’t just built—they’re mapped. At Street Level One, we use spatial analytics to understand how people move, pause, and engage in real time. Heatmaps and dwell zones reveal the patterns behind the presence, helping event hosts and sponsors design for where people actually go—not just where they’re expected to be.
Movement That Tells a Story
Every step, pause, and pivot is a signal. We track crowd flow, density, and dwell time to uncover how attendees interact with your space. These insights help refine layouts, reposition signage, and optimize vendor placement for maximum visibility and engagement.
Zones That Perform
Not all square footage is created equal. We identify high-impact zones—places where people naturally gather, linger, or return—and help you activate them with sponsor content, interactive screens, and branded experiences. The goal is simple: turn passive space into performance space.
Insights That Shape Strategy
Spatial analytics aren’t just for post-event reports. We use them to guide real-time adjustments, future planning, and sponsor alignment. Whether it’s a pop-up or a multi-day activation, our data helps you build smarter, more responsive events.
Let’s Talk About What Your Space Could Say Whether you’re hosting or sponsoring, we’re ready to help you design for movement that matters.