Person using a smartphone in a busy urban area with digital overlays

The New KPI

Foot Traffic Is the New KPI: Why Movement Matters More Than Clicks

Digital metrics are useful—but they don’t walk through your gate. At Street Level One, we focus on the signals that happen in real time, in real space. Foot traffic isn’t just a number—it’s a story of engagement, dwell time, and conversion potential. When people show up, linger, and interact, you’re not just getting attention—you’re earning it.

Beyond the Click

Online impressions can’t measure how long someone stood at your booth, watched your screen, or engaged with your brand. We track movement, not just metrics. Our tools capture flow, density, and dwell time—giving you a clearer picture of what’s working and why.

Real-World Engagement

We help sponsors and event hosts understand how people move through space. Which zones attract the most attention? Where do people pause, interact, or exit? These insights shape future layouts, sponsor placements, and activation strategies.

Data That Drives Decisions

Foot traffic analytics aren’t just for reporting—they’re for refining. We use real-time data to adjust messaging, reposition assets, and optimize engagement on the fly. The result is a smarter event, a stronger brand presence, and a measurable return on experience.


Let’s Talk About What Moves Your Audience Whether you’re hosting or sponsoring, we’re ready to help you track movement that converts.

Analytics Packages

Crowd Signal

Crowd Signal

$1,000.00 USD

Crowd Signal

$1,000.00 USD
The Pathfinder

The Pathfinder

$2,000.00 USD

The Pathfinder

$2,000.00 USD
Urban Intel

Urban Intel

$3,000.00 USD

Urban Intel

$3,000.00 USD